The Changing Face of Cricket. IPL, the Cricket's New Avatar.
Indian Premier League promises to change the way cricket is played, administered, viewed and marketed. A revolutionary concept, IPL is already creating upheavels in the cricketing fraternity, cricket administrators - both ICC and Individual Boards alike, media & broadcasters, players, officials, sponsors, advertisers and spectators.
One of the richest leagues in any form of the game, IPL will catapult cricket to a larger audience and will also project India as the new sporting destination.